Convert more prospects with less effort

Prospect Outreach
That Actually Converts

Stop sending generic templates. Let AI run real conversations with every prospect — answering questions, handling objections, moving toward your goal — across SMS, email, and a branded web portal. You stay in control. The AI keeps things moving.

Define strategy once. Let the AI handle 50+ conversations. Scale without hiring.

Why Most Outreach Fails

It's not that you don't have good prospects. It's that your approach doesn't scale conversation.

Manual outreach takes forever

Sending personalized follow-ups to 50 prospects means 50 different conversations. You're either generic or you're not sleeping.

Most contacts never hear from you

You upload a contact list once. Then what? Generic templates fail. Hand-written messages don't scale. So most contacts sit dormant.

Conversations disappear mid-stream

A prospect asks a question via email. That thread bounces between email and SMS. Context is lost. The deal stalls out.

Objections become dead ends

A prospect says "We're locked into another vendor." You don't know how to handle it, so you move on. No follow-up. No real answer.

Strategy Once.
Conversations at Scale.

You define what matters to your campaign. The AI handles the actual outreach — every question, every objection, every channel. You see everything. You can take over anytime.

1

Upload Your Contact List

CSV or Excel. Just the contacts — names, emails, phone numbers, company details. Lexi handles the rest.

2

Define Your Campaign Strategy

Who are you targeting? What's the goal? What's your core message? What's your call-to-action? What tone? When do you escalate to your team? You answer these questions once — not for every contact.

3

Let AI Handle the Conversations

Each contact gets a dedicated conversation thread, driven by a campaign-specific prompt built on your company profile, voice, strategy, and the contact's history. Truly personalized at scale.

4

Take Over When You Need To

Any conversation can shift from AI to you in one click. Full history preserved. When you're done, hand it back to AI to keep things moving.

What You Get

Not a mail merge tool. Not generic templates. Real conversations, at scale, across channels.

One Conversation. Three Channels.

SMS, email, and web portal conversations all feed into the same thread. No context lost. No bouncing between inboxes.

  • SMS via AWS for instant contact
  • Email that sounds like you
  • Branded web portal (magic link auth)
  • Full context preserved across channels

AI That Knows Your Differentiation

This isn't mail merge. The AI answers questions, handles objections, provides examples, and moves toward your call-to-action.

  • Campaign-specific prompt templates
  • Draws from your company profile
  • Incorporates your voice
  • Uses your reference documents (RAG)

You're Always in Control

Human takeover at any point. Stay AI-driven for efficiency or switch to manual for critical moments. Your call.

  • One-click takeover
  • Full history visible
  • Return to AI mode after
  • Audit trail of all changes

Real-Time Engagement Intelligence

Watch how prospects respond. Automatically track who's engaged, who's objecting, who's ready to convert.

  • Cold → Warm → Engaged flow
  • Objection detection
  • Intent signals
  • Conversion tracking

How This Differs

Most outreach tools blast templates. We handle actual conversations.

Traditional Tools & Mail Merge

Spray and pray

  • Template sent to everyone with basic personalization
  • First message is all you get
  • No real conversation, just blasts
  • Objections = campaign ends
  • Multiple channels = lost context
Result Low response, low conversion, contacts feeling generic
VS
AI-Powered Prospect Outreach

True conversations at scale

  • Each prospect gets a real conversation thread
  • AI answers questions and handles objections
  • Moves toward your goal, not just awareness
  • One thread across SMS, email, web portal
  • You take over anytime, AI finishes the job
Result Higher response, actual engagement, contacts feel heard

Your Campaign Dashboard

Everything you need to see — at a glance or in detail

Campaign Overview

See every metric at a glance — contacts reached, engagement rate, conversion stage breakdown, response time trends.

Contact List View

Quick scan of every prospect in the campaign. Filter by engagement state, quality signal, last activity. Drill in when you need to.

Conversation View

Full thread of every conversation — all messages, all channels, all context. See exactly what was said and when.

Lead Quality Signals

Automatically tagged: Cold, Warm, Engaged, Objecting, HighIntent. Shows you who deserves your personal attention.

Use Cases

Whether you're launching a product, expanding verticals, or re-engaging cold prospects — this works

New Product Launch

Introduce a new service to existing prospects. AI handles questions specific to their situation. Track who's interested, who's objecting.

Vertical Expansion

Target new industries. AI explains how you solve industry-specific problems. Handles objections about your experience.

Re-engagement Campaign

Prospects who went quiet. AI reaches out with a reason to reconnect. Addresses why they might have moved on.

Account-Based Growth

Target high-value accounts with personalized campaigns. AI manages conversations with multiple stakeholders in parallel.

Event Follow-up

Met people at a conference? AI continues those conversations, answers questions, moves them toward a demo or call.

Win-back Campaigns

Old clients who left. AI reaches out with specific reason and new offering. Handles objections about why you should try again.

Engagement & Quality Signals

Automatically tracked. So you know who's ready for your attention.

Pending

Contact added, waiting for initial outreach

Initial Outreach

First message sent, waiting for response

Engaged

Active conversation in progress

Objection Handling

Prospect raised concern, AI addressing it

Meeting Requested

Prospect ready to talk, meeting scheduled

Converted

Meeting held, next step initiated

3x
Average increase in response rates vs. mail merge
80%
Of conversations stay AI-driven (you don't need to jump in)
1/10th
The time investment of manual outreach

Why Not Use These Other Approaches?

We see MSPs try everything. Here's what works and what doesn't.

Manual Email Campaigns

  • You write 50+ unique emails
  • No conversation, just blasts
  • Bounces between email and other channels with lost context
  • One response = dead end if you can't answer
  • Requires hours of writing

Works for small lists. Doesn't scale.

Mail Merge + Template Libraries

  • Generic template slightly customized per contact
  • Doesn't understand objections
  • No real dialogue, just messaging
  • Prospects know it's templated
  • Low conversion

Saves time. Kills conversion.

Sales Development Team

  • $40k-70k per SDR salary
  • Takes weeks to onboard and train
  • May not understand your differentiation
  • Highly variable quality
  • Expensive to scale

Highly qualified conversations. Very high cost.

How It Actually Works

Questions about setup, control, and execution

How long does it take to set up a campaign?

You define strategy once (who, what, goal, tone, escalation triggers) in about 15-20 minutes. Then upload your contact list. The AI starts reaching out immediately. No time spent on writing 50 different emails.

What if the AI says something wrong?

You see every message in the conversation thread before it's sent. You can edit, regenerate, or take over anytime. Full control, not a black box.

Can I use my own reference documents?

Yes. Upload PDFs, case studies, product docs, pricing sheets, anything relevant. The AI pulls from these when answering questions — that's the RAG part. So you're not relying on what it 'knows,' but on your actual documentation.

What happens when a prospect asks something outside the campaign?

The AI tries to address it using your materials and campaign strategy. If it can't, it flags it as needing human attention. You step in, handle it, and it learns from that conversation for future similar questions.

Can I run multiple campaigns in parallel?

Yes. Each campaign gets its own contact list, strategy, and conversation threads. They don't interfere with each other. Scale outreach across multiple initiatives simultaneously.

How do I know if a prospect is ready for a meeting?

The AI tracks engagement state and lead quality signals in real-time. Dashboard shows you who's expressed intent. Conversations marked as 'Meeting Requested' are flagged for immediate follow-up.

Turn Your Prospect List Into Pipeline

Define your campaign strategy once. Let the AI handle real conversations with every contact — across SMS, email, and web portal. You stay in control. Conversion rates go up. Your time goes down.